Beepmo aims to make networking at Next Bank Asia more productive

Exchanging namecards at conferences like Next Bank Asia is highly inefficient. Power networkers find themselves inundated with dozens of business cards, and sometimes it can be hard to remember their faces.

Beepmo, which has announced a partnership with Next Bank Asia, aims to make things easier. The mobile app, now available on the iPhone, Android, and Blackberry, is a location-based professional social networking service that lets you see executives who are near you, send a message to them, and exchange contact details (read: Startups changing the events space).

Once the other party accepts your invitation, you can add the person to your phone’s contacts list. You won’t need to touch the namecard again.

The app is being heavily promoted by the conference organizers, through the Next Bank Asia website, direct mailers prior to the event, in-event print peripherals, and announcements at the conference itself. Beepmo is also propping up Next Bank Asia as a premium listed event, which gives them better placing and more in-depth information.

Tying a professional social network to events is a novel way to increase engagement and relevance for app users. Beepmo’s next step is to make the app a defacto and ubiquitous mobile networking tool for events.

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