30 Social Media Business Case Studies

With social media on the rise, many businesses are adopting social platforms like Facebook and Twitter as part of their marketing and communication channels. Some did well and some weren’t as good.

Social media is a double edge sword and the last thing that a business would want is to end up in a disaster.

There are many social media business case studies (both good and bad) on the web and we have written a few over the year as well. Here, we have consolidated 30 interesting social media business case studies, which provide actual implementation insights and ideas.

#1 How @EmersonSalon Uses Social Media Successfully

@emersonsalon, a boutique salon in Seattle, connects with existing and potential customers through social media. 75% of their customers are from Facebook, Twitter and their blog.

#2 How A Restaurant Uses Foursquare To Gather 161 Users

Foursquare doesn’t seem too powerful until you learn how AJ Bombers, a burger joint, used the Swarm badge to gathered over 160 Foursquare users in a single location.

#3 @HumphrySlocombe: The Ice Cream Champion Of Twitter

The ice cream with an attitude. @HumphrySlocombe has more followers than famous brands like Ben & Jerry’s. Even though Twitter follower count doesn’t necessary matter, its approach toward using Twitter is highly applause by many

#4 Wildfire Interactive Rides The Social Media Wave