Tom Cruise, is the latest (or even the first) Hollywood star to join Chinese microblog, Sina Weibo. In just 2 days, Cruise has attracted about 50,000 Chinese fans following his microblog updates. The effort is seen as a way to stay connected with fans in China. After all, China is a huge market which shouldn’t be neglected. Cruise’s decision to join Sina Weibo will surely inspire other celebrities to follow suit.
“Hello and thank you to everyone who is being so nice to us here. It’s exciting to be here with you We look forward to learning more about 微博 !!! We will be writing a www.TomCruise.com/Blog about our experience here soon and will post the link here when we do,” said Tom Cruise in Weibo. That update was shared over 2,8000 times and generated over 2,000 comments.
With more than 50 million users, Sina Weibo is currently the leading microblog in China. The figure would certainly balloon if more celebrities from the West were to join the Chinese microblog craze in China.
[Via Sina]
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