Tired of ads? Enjoy an ad-free experience by signing up.
Jum Balea · · 6 min read

11 popular online shopping sites in the Philippines

Photo credit: Maria Elena

Photo credit: Maria Elena

Talk about the hottest ecommerce markets in Southeast Asia, and the Philippines comes right at the top of the list. According to a 2014 study by Ken Research, the Philippines’ ecommerce market can expect a stupendous compound annual growth rate of 101.4 percent from 2013 until 2018, thanks to rising internet and social media adoption.

So we’ve put together a list of popular online shopping sites and marketplaces in the country. Some of them are early players who remain strong, while some are new ones which have already caught up.

This list isn’t exhaustive, so feel free to suggest more sites you think we missed. Go ahead and have a look.

Lazada

lazada-ph

Lazada is a major ecommerce presence not just in the Philippines, but across Southeast Asia. Backed by German startup machine Rocket Internet, the site offers a wide range of items, including fashion apparel, electronics, car accessories, and home appliances. Lazada has agreed to allow retail giant SM Investments, the company of the Philippines’ richest man Henry Sy, to use the store to sell its merchandise.

Lazada also operates in Indonesia, Singapore, Malaysia, Vietnam, and Thailand, and has raised a whopping US$686 million in total disclosed funding so far.

SimilarWeb rank: #6 in the Philippines with 53.1 million visits in February 2016

Alexa rank: #15 in the Philippines as of March 14

OLX Philippines

olx-ph

In 2014, the ecommerce scene was rocked when classifieds giants Naspers, Schibsted Media, Telenor, and Singapore Press Holdings put an end to their rivalry and decided to join forces. Four countries were affected by this change: Indonesia, Thailand, the Philippines, and Bangladesh. In the Philippines, the deal translated into the merging of brands OLX (formerly Sulit.com.ph) and Ayosdito. The two were the biggest competing classifieds sites in the country. As a result of the merger, Ayosdito’s users were redirected to OLX.

On OLX, users can sell second-hand items – from used cars to gadgets or furniture.

Cebu Pacific

Zalora

Metrodeal

Ensogo

eBay

Lamudi

Carmudi

Autodeal

Zipmatch

Stay ahead in Asia’s tech landscape

You've reached your 2 free content limit for the month. Sign up for free to read the full story.

🏄 For casual readers / 👶 Free

Basic

US$0

Free forever

Get instant access to this article and more every month

0 premium content

Unlimited news briefs

5

5 articles

Ad-free reading experience

Just US$0 per day

⌛Sign up in 20s. No payment details needed.

📖 For learners / 👍 Starter

Lite

US$4.92/month

Billed annually at US$59/year

Get instant access to this article and more every month

4

4 premium content

Unlimited news briefs & articles

Ad-free reading experience

Just US$0.17 per day

Cancel anytime

Our subscriber community includes professionals from these companies:

Stay updated on the go with our mobile app.

Get latest insights with smoother, more personalized experience through TIA mobile app.

Community Writer

Jum Balea

A Filipino journalist who's preparing to join a Southeast Asian VC (soon). She formerly held roles at The Ken, Tech in Asia, and Manila-based Rappler and ABS-CBN. Twitter: @jumbalea