Mobile Marketing Association Invites Regional Nominations for Global Awards

Meant to recognize leading use of the mobile channel as a part of their marketing campaigns, the Mobile Marketing Association is now calling for nominations for the 2009 Mobile Marketing Association Global Awards and submissions will be accepted till Monday, September 7, 2009.

Recipients of past Mobile Marketing Association global awards include wireless operators, brands, technology enablers, agencies and more, such as OgilvyOne Worldwide Hong Kong, Maxus India, The Hyperfactory, Saatchi & Saatchi, AURA Interactive, Mindshare India, The Reliance Communications Ltd., Mobiento Médecins Sans Frontières Sweden, iLoop Mobile and Isobar.

Award Categories

Best Mobile Campaign by Channel & Region (31 awards)

– Six channels include: Display, Messaging, Emerging Technologies, Multi-Mobile Channel, Social Media, Cross-Media Integration
– Five regions include: North America, Central & Latin America, Europe, Africa & Middle East, Asia Pacific, Global (a campaign that has been executed in two or more of the regions)
– Best Mobile Campaign Overall (selected from the above submissions)

Industry Awards (6 awards)

– Mobile Marketing Association Award for Overall Excellence
– Innovation: Creativity
– Innovation: Reach
– Mobile Marketing Academic of the Year – Individual
– Mobile Marketing Academic of the Year – Institution
– Social Impact

More details about the categories can be found here.

Entry Fees

150USD per entry, MMA member early bird rate (through August 10)
195USD per entry, MMA member rate (after August 10)
250USD per entry, non MMA members

Submission

Companies that have rolled out campaigns in the Asia Pacific region, including agencies, brands, and service providers, are invited to send in submissions.

Projects must be executed between July 30, 2008 and September 7, 2009 to qualify for nominations.

Submit here.