Type in your budget and Flocations will map your possible travel destinations within your price range. Ten months ago, the startup was pitching on stage at our very first Startup Asia Singapore conference. Today, the Singapore-based startup has raised SGD$700,000 (about US$573,000) in a round of funding led by TNF Ventures. SingTel Innov8 and angel investor Ben T. Ball also participated in the financing round.
Since it graduated from JFDI’s incubator program, Flocations has attracted about 30,000 new users each month, and most of those users originate from Singapore. With the new capital injection, Flocations will be ramping up its marketing efforts throughout Southeast Asia and improving its product by trying to understand the buying decision process of travelers. Tudor Coman, a co-founder of Flocations, said:
There are many stages of buying [a holiday trip]. From the daydreaming phase, to the purchase, information on the actual trip, and the return. These are all facets that we are interested in and they migrate back and forth between your laptop and phone. We’re keen to go beyond the first and second phase and expand onto other surfaces but it’s a matter of time and money.
Flocations is looking for talent, including graphic designers, social media managers, and mobile developers. If you’re interested to join this crew, head over to the Flocations.com FAQ section to get in touch with the founders.
Flocations’ business model currently relies on affiliates’ commission whenever it brings traffic or sales to its hotel or airline company partners.