
Is social media a fad?
Apparently not, according to this video, and it’s being backed by strong reasons!
It was explained that social media is causing a fundamental shift in the way we communicate. Some of the statistics might be overwhelming initially but they make absolute sense.
Some useful statistics for businesses:
• 25% of search results for the world’s top 20 brands are links to user generated-content
• 34% of bloggers post opinions about products and brands
• 78% of consumers trust peer recommendations
• Only 14% trust advertisements
• Only 18% of traditional TV campaigns generate positive ROI
• By 2010, Gen Y will outnumber baby boomers, and 96% of them would have joined a social network
• Social media has overtaken porn as the #1 activity on the web
The Social Media Revolution
A Huge Reason For Businesses To Start Using Social Media
On top of the 3 compelling reasons we came up with, this video has managed to use statistics to tell businesses why they should start social media. With the rise of social sites like Facebook and Twitter (and the recent integration of social search into search engines), peer recommendations have never been so influential.
Businesses are under constant pressure to give their best to the consumers. Start using social media to catch the buzz surrounding your brand. Trust me, you want to be the first to know!


I saw this video during a preso by Mr. Qualman at the SMC Chicago holiday party. It does a great job of illustrating how important social media is and will be in the future!
I saw this video during a preso by Mr. Qualman at the SMC Chicago holiday party. It does a great job of illustrating how important social media is and will be in the future!
Fantastic video. I am going to direct my network to this post. Nice work.
Hi!
It's created by the author of socialnomics http://socialnomics.net/ glad you like it! rmb to pass it on!
thanks Vita! (:
Hey GREAT VIDEO…amazing facts too. May I ask where the research comes from?
Great article Sarah! Vita