Posts Tagged: Social Media


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TWIA #51: Varsha Rao from SingTel Digital Media

As Steve Jobs always say in his keynote, “there’s just one more thing ….” Over here in TWIA, we have managed to obta...

  • June 18, 2010
  • at 2:30 pm
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Tying Together Common Threads From ad:tech and Echelon 2010

A few common threads have emerged to imperceptibly link both ad:tech and Echelon 2010 together. Over the next few days, we will be publishin...

  • June 15, 2010
  • at 4:32 pm
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The Social Media Landscape in India [INFOGRAPHIC]

This post is part of the series, Social Media Landscape by Country; covering social media usage of users from specific countries, in an info...

  • June 11, 2010
  • at 12:54 am
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TWIA #46: Pratyush Prasanna from Xerox & SMS Gupshup

Following on our special interview series, we have Pratyush Prasanna (@pratyushp) from Xerox and also a former founder of SMS Gupshup, a wel...

  • June 7, 2010
  • at 11:10 pm
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  • Uncategorized

4 in 10 Use LinkedIn For Business Purposes

According to a study by NetProspex and Rapleaf, 43% of the employees surveyed use LinkedIn for business purposes. Most of which, I believe, ...

  • June 6, 2010
  • at 3:53 am
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Social Sites To Attract Two-Thirds Internet Users in 2014

Marketers alert: If your business isn’t on social media, this statistic is certainly going to be worrying. According to eMarketer, soc...

  • June 1, 2010
  • at 12:53 am
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Social Media Is Not Irrelevant To B2B Companies

The debate of whether social media is effective for B2B companies has existed for a long time. There are very valid questions about social m...

  • May 27, 2010
  • at 10:52 pm
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Social Media Is Nothing More Than A New Popular Tool

It all started from the birth of humanity. To communicate, we carved walls, created alphabets, and invented the printing press. Even till to...

  • May 25, 2010
  • at 11:46 am
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20% Discount and Free Ticket to ad:tech Singapore 2010

ad:tech is an interactive advertising and digital marketing technology conference and exhibition which blends keynote speakers, topic driven...

  • May 22, 2010
  • at 4:58 pm
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  • Uncategorized

The World Map of Social Networks [PIC]

Have you ever wonder how the popularity of a social networking site is reflected on a world map? Our friend, Vincos, has put together an int...

  • June 16, 2010
  • at 12:40 am
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Social Media In Business [INFOGRAPHIC]

Facebook may be the biggest social-networking site but when it comes to business, Twitter seems to be the favorite; at least among the Fortu...

  • June 14, 2010
  • at 12:27 pm
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How A Salon Uses Social Media Successfully

If you’re active on Facebook and Twitter, there is a fair chance that you might have heard of Emerson Salon; the social savvy salon that h...

  • June 8, 2010
  • at 12:03 am
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1 In 4 Uses Social Media To Rant About Brands

Each negative comment could cause a business to lose 30 potential consumers. But what’re the chances that people would speak badly about b...

  • June 7, 2010
  • at 11:53 am
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TWIA #45: David Lian from Text-100

David Lian (@davidlian), an old friend of TWIA, is one of the panelists for Echelon 2010 on the topic: “Social Media Marketing: What&#...

  • June 5, 2010
  • at 10:14 pm
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How Social Media Is Changing Business [INFOGRAPHIC]

The social media wave is on. Businesses, which successfully adopted social media, have changed the way they approach consumers. Or rather, i...

  • May 30, 2010
  • at 1:14 am
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Refinery Media Scores Coup With Foursquare Deal

Refinery Media, has just scored a coup by being the first company in Asia to partner location based social networking application, Foursquar...

  • May 27, 2010
  • at 6:32 am
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Food, Beverage Brands Are Women’s Best Friends On Social Media

Who is women’s best friend? No, not diamond. At least, in social media, food/beverage brands seem to be women’s best friends. A survey b...

  • May 25, 2010
  • at 12:55 am
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Craft Marketing Campaigns With Your Target Audience In Mind

What are the points that come to your mind when you’re tasked to craft a marketing plan? Probably the campaign’s goals. That’s und...

  • May 20, 2010
  • at 2:03 am
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