Posts Tagged: mobile advertising

android mascot

China spends more money on mobile ads than the rest of the world combined

Asia accounted for 27 percent of all Android app installs in the world in Q2 2014. Most money spent on ads comes from China, the majority o...

  • July 17, 2014
  • at 9:00 pm
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Mobile RTB landscape in China by AppFlood

Adtech firms want to open up Asia’s advertising black box

RTB appeared about 4 years ago and has been a fast growing method led by OpenX, Google, and Yahoo in the west, but the technology has lagged...

  • April 8, 2014
  • at 8:00 pm
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China spent more on mobile ads than US in Q3, targets Southeast Asia and Middle East

China spent 25 percent more than the United States on mobile ads in the third quarter of this year, according to mobile advertising platform...

  • December 19, 2013
  • at 9:30 am
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App Annie now aggregates mobile advertising data from multiple networks

Beijing-born app analytics platform App Annie announced today a new addition to its existing suite of analytics solutions called Advertising...

  • November 5, 2013
  • at 9:00 am
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Adlatte Thailand

AdLatte, a reward-based mobile advertising platform from Korea, is now available in Thailand

AdLatte, a reward-based mobile advertising application that launched in Seoul, Korea back in August 2011 is now available in Thailand. This ...

  • August 21, 2013
  • at 2:30 pm
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yoda mob ad2c thumb

AD2C Explains Strategies to Bring Relevant and Interesting Ads to Indonesian Mobile Users

Mobile advertising agency ad2c officially opened its regional office in Indonesia yesterday. The company – which comes from a joint ve...

  • May 1, 2013
  • at 1:03 pm
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mobile asia expo shanghai

What’s Hot, What’s Not: Mobile Advertising Trends in 2013!

Everyday over 1.3 million Android devices are being activated, with most of them being priced for the “mass market.” In 2013 Android wil...

  • January 11, 2013
  • at 9:30 pm
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RichMediaAds lets anyone create interactive ads that act like websites-within-websites

His new startup RichMediaAds, a self-serve ad creation platform, enables anyone to make ads that are more clickable than even professionally...

  • October 9, 2012
  • at 4:50 pm
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GREE Teams Up with France-based Mobile Affiliate Network

Japanese mobile gaming company GREE (TYO:3632), or more specifically, its subsidiary GREE Advertising, today is announcing a partnership wit...

  • August 2, 2012
  • at 11:00 pm
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Malaysia’s MobileAds nabs strategic investment, eyes US market

Penang-based rich media mobile ad creator startup, MobileAds has a received an undisclosed strategic investment from Seattle-headquartered H...

  • June 10, 2014
  • at 11:27 pm
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Art of Click, a marketing agency and ad network that doesn’t charge for clicks

Founded by Emmanuel Allix, Singapore-based Art of Click, is a mobile marketing agency and ad network that insists on charging clients based ...

  • March 17, 2014
  • at 9:08 am
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china mobile advertising

The truth about “mobile advertising” in China

What do developers interested in breaking into China actually know about the mobile ad tech scene behind the Great Firewall?

  • November 27, 2013
  • at 11:54 am
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Most mobile internet users in China say they are influenced by ads

Internet ads in the West are generally considered successful if they average one click per 100 views. That’s a far cry from China, ac...

  • September 11, 2013
  • at 4:37 pm
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Youku Tudou, iQiyi mobile viewers

China’s Top Video Sites Reveal Hundreds of Millions of Mobile Users, Start Race to Monetize Them

We know that Chinese netizens watch billions of hours worth of online videos each month, but how many of them are doing so from a mobile dev...

  • May 2, 2013
  • at 11:34 pm
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Amobee AppsFuel HTML5

Amobee’s Mobile Ads Now a Monetization Option in AppsFuel HTML5 App Store

These days, mobile telcos absolutely love HTML5 as it gives them a chance to be app publishers whilst flipping a middle finger at Apple and ...

  • February 27, 2013
  • at 5:00 pm
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YOOSE partners with Komli Mobile to bring location-based ads to more people in Southeast Asia and India

The partnership with YOOSE gives Komli Mobile a reach of 1.44B mobile ad impressions in Southeast Asia alone.

  • December 5, 2012
  • at 4:49 pm
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Anuj Khanna Sohum, speaking at Startup Asia

Affle Partners with Yahoo India to Sell Mobile Ad Inventory

For anyone who attended our Startup Asia Singapore event back in February, you will likely recall our informative chat with Anuj Khanna Sohu...

  • September 13, 2012
  • at 9:10 am
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inmobi at Mobile World Congress (photo from InMobi)

InMobi Wants to Dominate Mobile Advertising in China by Year’s End

According to a report from China Daily, India-based mobile advertising company InMobi intends to be China’s “best mobile adverti...

  • June 4, 2012
  • at 9:00 pm
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